
Genard Company, formerly Detmias Construction is a development conglomerate based out of New Orleans (parent company to Stay Redamo). They specialize in historical renovations and short-term rentals.
Campaign
Iconography
Branding
Copywriting
Genard Company
Our team facilitated the rebranding of Detmias, a construction and development management company, transitioning it to its current identity as Genard Company (GENCO). Drawing on our experience in construction and development management, we ensured that the rebrand reflected the company’s expertise and industry presence. The comprehensive rebranding package included everything from iconography to crafting a strong brand voice. GENCO’s launch campaign encompassed all the necessary assets for a successful relaunch under its new name, ensuring the brand’s evolution aligned with its long-standing experience in the construction field.